Published for Atomic Revenue.

As more business moves online, people are working remotely and using digital tools more and more. The digital strategy conversation is increasingly relevant to today’s workplace. As a piece of this, it is important to understand where data comes from and if it is correct. More specifically, developing an understanding of what the data means brings strength to any digital strategy.

Process of Improving the Accuracy of Data

  • What Information is Important to Data Strategy

  • The Data Source

  • What Does the Data Really Meaning

  • Context Improves Data Understanding & Accuracy

  • How Old is the Data?

  • Establishing Data Accuracy is Extremely Important to Your Outcome

  • The Best Way to Optimize and Simplify Your Data

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Do Facebook Ads Make Sense for B2B?