When you tell people that you are a work at home business owner or entrepreneur you probably get a few different reactions.

“Oh, that sounds fun! I’d love to be able to sleep in and watch TV all day!”

or

“Wow, I could never do that! I’d never get any work done!”

Both of these reactions, although slightly annoying, actually have some truth to them. With so many distractions at home, whether that is the TV, kids, household chores, etc, it is so easy to lose our focus and let working on our business fall to the side.

However, with these simple tips you will be able to become (and STAY!) disciplined in creating a productive day when working from home.

Have you been wondering how to grow your handmade business in this digital age?

Years ago, most handmade business owners grew their business by word of mouth, local craft shows, fairs, etc. Now, these things are still beneficial and will definitely grow your business to an extent. However, if you are only focused on your local audience, you are missing out on a huge online market.

Stick around for some great marketing and business tips that every creative entrepreneur should know in order to grow their handmade, product-based, or creative business!

Work smarter, not harder is the motto for most people these days, and with good reason!

Repurposing your content is not only a great way to save you time and energy but there are some fantastic benefits to it as well.

Let’s take a look.

You’ve probably heard that engagement has decreased in the past year.  However, engagement hasn’t necessarily decreased as much as the way engagement is measured has changed.

So how do you go about increasing & measuring engagement on social media in 2020?

You’ve probably heard about all the advantages of blogging by now. 

• Tell the story of your business

• Keep your audience updated on your products and services

• Google and Pinterest searches can help drive traffic to your website

• Build credibility by blogging about relevant topics in your industry

• And more…

And you may have enthusiastically added a blog to your website. But now what? 

It seems like everywhere you look these days someone is selling some kind of hack or secret technique to make your business explode on social media.

Today we’re busting 6 of the most common social media myths out there.

If you have a handmade business then there is a good chance that you have setup an Etsy store for your products. Maybe you have even thought about bringing your handmade business to social media, but aren’t even sure if your business needs to be there. (hint: it DOES!)

In this post we’re going to show you just why your business needs to be on social media (not just Etsy).

Is it just me, or does it seem like everyone is talking about email lists these days?

Two of the most common questions we see on this topic are:

1. Why do I need an email list?

2. How do I grow my email list?

If you’re wondering the same things, keep reading. We’re going to answer these common questions and more!

If you have ever created a Facebook ad campaign, then you have probably encountered at least one of your ads being rejected. Which probably leaves you wondering why your Facebook ads aren’t getting approved?

There are a few potential reasons that Facebook may have rejected your ads. The goal of this post is to give you a better understanding of why your ad was rejected and what you can do to fix it.

Are you wondering what are the 5 things you need know to run Facebook ads?

A great way to grow your business online is by utilizing Facebook ads.

But, a lot of business owners miss out on this opportunity because they become overwhelmed with all the ways that Facebook ads can be used.

We want to break that down today and hopefully make Facebook ads a little less overwhelming.

Nope. We’re not talking about that magical moment when the person you love gets down on one knee. Today we’re talking about social media engagement.

Hashtags play an important part in every good Instagram strategy. In fact, posts with hashtags get 70% more likes than posts with no hashtags.

And while there’s nothing wrong with using a few fun & popular hashtags simply for context – #throwbackthursday or #tacotuesday for example – there’s a lot more strategy involved if you’re serious about growing your business with Instagram.

So, if you’ve been wondering how to create a hashtag strategy that actually works, then this blog post is for you!

One of the main social media questions that we get asked by business owner is how to create content that converts.

This is a great question to ask and it’s one that we want to help you master!

This post is for you if you’ve ever wondered why your business should be on Google My Business.

Owning a business comes with many decisions. One of those decisions is where to promote your business online.

Our blog has covered many social media platforms, such as Facebook, Instagram, LinkedIn, & Pinterest.

But what about Google My Business?

Let’s start with the basics.

It’s that time of year again. Time to set some goals!

Are you the type of person that sets massive goals with enthusiasm and excitement? Or do you approach goal setting with a more cautious and seemingly ‘realistic’ manner?

Neither approach is right or wrong and I believe that however you choose to set your goals for the year is completely up to you. However, I also believe that this quote by Fred DeVito hits the nail on the head:

If you’ve ever found yourself overwhelmed and confused when it comes to using social media for your business, then you aren’t alone! With so many different platforms out there, it can become daunting trying to figure out how each platform works. Hopefully this list of social media for business a breakdown of each platform can shed some light on the functions of each platform and why that social media channel may or may not be right for your business.

It seems like everywhere you look, marketers are talking about Tik Tok. And with good reason. 

Its popularity has exploded among the younger generations over the last couple of years. In fact, by early 2019, Tik Tok reached 1 billion downloads overtaking both Facebook and Instagram.

So what does that have to do with using it for your business? Let’s take a look.

There are so many moving parts when it comes to building and growing a business. In this day and age, one of the most important ones is digital marketing. Unfortunately, it also happens to be one of the most difficult.

For that reason, I’ve put together a list of 4 of the top digital marketing challenges along with some tips to help you overcome them.

One of the best things that you can do for your business is to have a solid content strategy as part of your social media marketing. However, keep in mind that there is no one strategy that will work for all businesses. There isn’t even a strategy that will work for all businesses that are in the same niche! Each business has different needs and different goals when they are using social media, so it makes sense that their strategies will be different as well.

Read on to learn how to create a content strategy unique to your business and goals.

Businesses are losing more than $75 billion per year due to poor customer service.

It doesn’t matter if you have the best product or service on the market or the most in-depth marketing strategies in place; if your business lacks customer service, you’re going to lose customers and eventually put the future of your business at risk.

Here are 4 of the most common customer service complaints and how to avoid them: